Archive for May, 2008
Music Sales Copy
Tuesday, May 13th, 2008Good musicians have excellent sales copy for their music.
What is sales copy?
Sales copy is text that sells.
Your Band Bio is Sales Copy.
You Band Webpage is Sales Copy.
Your CD Description, that you put on your website is Sales Copy.
Your Track Description, that goes in the Tags inside an mp3 file, is Sales Copy.
Every single word that is [...]
Blogs and Podcasts - What are they?
Friday, May 9th, 2008The world of the internet is kind of strange for a musician - and thats why today I thought I would descibe two terms that appear on the internet, and hopefully clarify their meaning for musicians who might be hoping to get started with Marketing their Music on the Internet.
Firstly, the Term Blog
What is it?
A [...]
Unique Selling Propositions in Music
Tuesday, May 6th, 2008A Unique Selling Proposition - theres a complicated marketing term, isn’t it!
This is a term that I’ve learned a lot about through my reading and marketing training that I’ve been doing recently.
If you think about it this is something that is a basic fundamental for all musicians, or anyone who is wanting to promote themselves.
There [...]
Marketing Basics for Musicians
Friday, May 2nd, 2008Do you want to know how to get more people to your gigs?
Do you want to know how to sell more of your CDs?
Do you want to make more money as a musician?
Then I can help you a little bit with the insights on this page, but if you are really serious about making more [...]